The real start to this journey was back in 2003, shaped by the divergent perspectives of my parents on the treatment of illness. My mother advocated for natural medicine. She believed that over time, only the most effective natural elements endured, passed down through generations. Her philosophy rested on the idea that humans had coexisted with nature for millennia, and synthetic medicine was just a recent development.
Conversely, my father championed conventional medicine, emphasizing its evolution and improvement alongside human progress. For years, this debate echoed through our household. Ultimately, my mother's influence prevailed, shaping our family's approach to diet and medication.
In 2003, my mother encountered a doctor who had transitioned from conventional medicine to Ayurveda, an ancient Indian and Nepalese medical system that views illness as an imbalance of the body as a whole, seeking the connection of body, mind and spirit. Common practices to enhance the synergy between these three elements include exercising, meditating, herbal remedies and proper nutrition. These approaches aim to address the root causes of health issues rather than just treating symptoms.
After extensive consultations, my mother embraced this holistic approach wholeheartedly, leading to significant changes in our lifestyle. Suddenly, wheat and sugars were out, and cherry-flavored remedies became a thing of the past. Naturally, my brother and I were resistant to these changes, longing for a sense of normalcy. What do you know 15 years later, the landscape would dramatically shift. Gluten-free and sugar-free products abound, superfoods reign supreme and what was once an extremely odd diet became the standard.
Over the years, we challenged my mother's choices, seeking scientific validation for her dietary restrictions and skepticism towards conventional medicine. However, as time passed, I found myself drawn towards the natural approach, motivated in part by my mother's ideals but mainly by economic considerations. I realized that the profit-driven nature of the pharmaceutical and processed food industry contrasted starkly with the inherent simplicity and accessibility of natural remedies and whole foods. Consequently, I started looking for more natural, less processed meals.
The idea was to maintain proper nutrition while adhering to the principles of holistic synergy, all without making the act of eating feel like a chore. After all, while taking care of your body ideally leads to a better/longer life, what's the point if you're not able to enjoy it? Dinner and lunch were not hard, but breakfast had to be something fast. Less breakfast prep time equals more sleep, and who doesn’t want more sleep? After experimenting with various options like smoothies, protein bars, and shakes, I discovered that oats offered high nutritional value, simplicity, speed, taste, and satisfaction.
Throughout my college years and early career, oats became my signature breakfast. One morning, as I sat down for breakfast and scrolled through my daily feed, one of those motivational videos appeared on my FYP, it said something along the lines of "the best time to start was 20 years ago, the second best time is now" and like an epiphany, it just clicked, the pen hit the paper running and takenoats was officially born. As for the rest of the story... well, the rest you and me are still in the midst of writing it.
Our company's origins are deeply rooted in this journey of exploration and discovery. We are committed to offering products and solutions that reflect our ethos of balance, drawing from the best of both traditional wisdom and modern innovation.
